Lens offers & promotions

• Sony SEL 24-70mm f/2.8 GM2
• Full-frame Lens
• excellent resolution up to the image edge
• F2.8 aperture
• fast, precise autofocus
• beautiful bokeh
• suitable for photo shooting, content creation and video recording
• dust and water resistant design

• high quality G Master telephoto lens
• extreme resolution
• Aperture F2.8
• fast, precise focus
• total control
• dust and splash resistant construction
• Direct Drive SSM for quiet, high-precision focus operation
• circular aperture with 9 blades for beautiful bokeh
• Sony nano-coating reduces ghosting and light effects

• G Lens standard zoom lens
• Dual AA elements for outstanding resolution
• Sony nano-coating reduces ghosting and light effects
• Direct Drive SSM for quiet, high-precision focus operation
• Dust and splash resistant design

• Sony SEL 20-70mm f/4 G Lens by Sony
• Premium G-series full frame standard zoom lens from Sony
• suitable for Sony full frame mirrorless cameras
• Standard zoom lens from Sony
• constant maximum F4 aperture throughout zoom range
• Focus breathing compensation compatible
• fast and precise autofocus
• particularly soft background blur (bokeh)
• ideal for content creation, photo and video shooting
• dust and water resistant design

• Super G Telezoom Lens
• optical stabilization
• Focal length: 200-600mm
• fast, precise and quiet autofocus (Direct Drive SSM)
• circular aperture allows for beautiful bokeh
• Dust and splash resistant design
• Full-frame FE mount

• lightest super-telezoom in its class: only 635g
• extremely compact
• Optical IS with 5.5 stops (6 stops coordinated IS)
• very fast Nano USM autofocus
• outstanding closest focusing distance up to scale 1:2.4 / 0.41x.
• separate control ring
• ideal complement to the RF 24-105mm F4-7.1 IS STM
• compatible with RF extenders
• ideal for professionals and enthusiasts -for travel, wildlife, sports and train/plane spotting

• Super Telezoom Lens
• for Sony E APS-C cameras
• optical image stabilization
• 625 grams light
• excellent image quality of the G series
• ideal for professionals and photo enthusiasts
• for landscapes, wildlife, sports and nature photography
• 5x zoom
• 70-350mm (equivalent to 105-525mm in full frame)
• excellent resolution right to the edge of the frame
• ED (Extra-Low Dispersion) glass elements minimize chromatic aberration and color bleeding
• circular aperture with nine blades for soft bokeh
• fast and accurate XD (extreme dynamic range) linear motor
• precise and reliable autofocus
• dust and moisture resistant

• Canon RF 50 mm F1.8 STM
• precise, quiet focusing with STM AF motor
• high speed 1:1.8 for creative play with selective sharpness
• excellent imaging performance due to aspherical lens
• up to 7 stops of image stabilization with the EOS R5/R6's in-body image stabilizer
• excellent closest focusing distance of 30 cm for
• Reproduction scale 1:4
• good value and high performance

• 90mm fixed focal length
• Ideal for portraits and macro shots
• Beautiful bokeh
• Optical image stabilizer integrated
• Filter thread 62mm

• Sony Alpha 7 IV (Sony a7 IV)
• mirrorless full-frame camera
• 33 megapixels
• 2x BIONZ XR image processors
• Real-time autofocus
• 10 BpS with up to than 800 frames (JPEG + RAW) in constant continuous shooting
• swivel and tilt 3'' touchscreen 7,62 cm
• up to 5.5 f-stops shutter speed with integrated 5-axis optical image stabilization
• latest real-time tracking technology and autofocus with eye detection for people, animals and now also birds
• Full-frame 7K oversampling for extremely detailed 4K 30p recording
• 4K 60p video recording in Super35 format
• NP-FZ100 battery with high storage capacity

• Sony SEL 70-200mm F2.8 G Master telephoto zoom lens
• 4 XD linear motors provide outstanding AF speed, precision and tracking (arguably for both still and video shooting)
• excellent G Master resolution and bokeh in an exceptionally lightweight design
• constant F2.8 aperture
• integrated optical image stabilization
• circular aperture with 11 blades
• Nano coating reduces unwanted light reflections
• Dust and moisture resistant

• CSC Lens
• Versatile 10x zoom
• Focal length range from 24 - 240 mm
• Virtually silent Nano USM focusing
• Fast for photos, smooth for videos
• 5-stage image stabilizer
• Mobile, lightweight design
• Configurable Lens Control Ring

Important Notice:

All features may require updating the firmware on your EOS R camera. The latest version can be found here:
EOSR Firmware-Update

• Sony SEL 50mm f/1.4 GM
• G Master Standard Lens
• for full-frame and APS-C E-mount cameras
• high speed: F1.4
• specially designed for full-frame photos and videos
• two XD Linear motors - ideal for photo and video shooting
• optimized image quality
• circular aperture with 11 blades achieves beautiful bokeh
• Dust- and moisture-proof
• Mount: Sony FE mount

• Standard zoom lens
• for Sony E APS-C cameras
• very fast (constant aperture of F2.8)
• excellent image quality of the G series
• ideal for professionals and photo enthusiasts
• as "always-on lens" and for landscapes, portraits and spontaneous snapshots
• 16-55mm (equivalent to 24-82.5mm in full frame)
• excellent resolution up to the image edge
• ED (Extra-Low Dispersion) glass elements minimize chromatic aberration and color bleeding
• AR Nano Coating for reduction of reflections and ghost effects
• circular aperture with nine blades for smooth bokeh
• fast and accurate XD (extreme dynamic range) linear motor
• precise and reliable autofocus
• dust and moisture resistant

• Sony SEL-35F14GM Full Frame Lens
• FE 35mm F1.4 GM
• Premium G Master Lens
• suitable for Sony FE mount
• excellent Lens for video recording
• fast autofocus
• excellent resolution
• nice bokeh defocusing effects
• dust and moisture resistant construction